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Weekly Updates and a Virtual Influencer Guide
Exploring Virtual Influencers
Dear DeepModers,
We hope your day is going well!
In this edition of the DeepMode newsletter, we delve into the fascinating realm of virtual influencers, exploring the rise of these digital personas and their impact on marketing, entertainment, and social media.
But before we start, we want to tell you about exciting updates from DeepMode!
Weekly Updates from DeepMode
Crypto payments are now live!
You can now pay with Crypto! We will support almost any coin and network! Bitcoin, ETH, USDC, USDT, and many more.
To avoid high gas fees, we will be accepting only cryptocurrency payments for transactions worth $49.99 or more.
Improvements in the creation playground
We have added support for two new image ratios: portrait and square.
We now added support for negative prompts in the customize tab.
We hope you like these updates! Please keep sending us feature requests on our discord channel.
Article Spotlight: Step-by-Step Guide to Creating Your Virtual Influencer.
Learn how to design and launch a successful digital persona using AI technology.
Virtual Influencers: The Rise of AI-Generated Personalities
Virtual influencers, computer-generated figures with detailed personalities, are reshaping marketing and captivating audiences in the blurred digital world. But what exactly are they?
Virtual influencers are digital personas, often (but not always) resembling real humans, created through advanced computer graphics and artificial intelligence. They have their own likes, dislikes, backstories, and social circles — just like flesh-and-blood influencers.
How Are Virtual Influencers Made?
There are several technologies for making a virtual influencer:
3D Modeling: Designers create highly detailed 3D models, sculpting everything from facial features to unique fashion styles. This way is extremely difficult and takes a lot of expertise.
AI and Machine Learning: Virtual influencers often leverage AI to craft their personalities, This process also takes a vast amount of skills but currently there are a couple of platforms that make the process a lot easier.
How Do Virtual Influencers Work?
Unlike human influencers, virtual influencers are entirely controlled by their creators — brands, agencies, or individuals. This offers greater control over messaging and brand alignment. They collaborate with brands, promote products, and participate in social causes, much like their real-world counterparts.
Are Virtual Influencers Real?
Virtual influencers exist digitally, but their impact is very real. They can forge strong connections with followers, influence purchasing decisions, and drive trends. While they aren’t “real” in the traditional sense, their impact on the influencer market is undeniable.
Famous Virtual Influencers
Some of the most famous virtual influencers include:
Aitana Lopez: The first Spanish AI model earning up to €10,000 per month
Lil Miquela: A trendsetter with millions of followers and collaborations with major fashion brands.
Lu do Magalu: Brazil’s most popular virtual influencer, representing the retail giant Magazine Luiza.
Shudu: The world’s first digital supermodel, known for her striking beauty and high-fashion campaigns.
Knox Frost: A virtual influencer focused on mental health awareness.
Benefits and Opportunities of Virtual Influencers
Aitana Lopez. The first Spanish AI model earning up to €10,000 per month
The Future of Virtual Influencers
With brands increasingly seeking innovative marketing strategies, the virtual influencer space isn’t slowing down. They are poised to become even more sophisticated and integrated into our digital lives.
How to Create a Virtual Influencer?
1. Develop a Compelling Persona: What makes you unique? Think of your passions, values, and target audience.
Choose a Platform: Instagram, TikTok, and other social media are popular choices.
2. Create Your Visual Identity: DeepMode allows users to create a virtual persona model by training an AI model based on a data set of images. They also allow uncensored content creation which you can later sell on platforms like Patreon or Fanvue.
3. Grow Your Audience: Engage through consistent posting, interacting with followers, and using relevant hashtags.
Partner Spotlight
Get weekly updates on emerging tech, including AI, Web3, and creator trends, from Emmy-nominated creator and host Shira Lazar's #TheAlpha newsletter.
We hope you liked this edition of the DeepMode newsletter! See you again next week and enjoy the month of Spring!